The truth is hashtags are a powerful tool for spreading your message and engaging with people online.. So… What are Hashtags?

In life and business there’s only one thing you can rely on to be constant. Change.
In particular, you can always trust Google to review their precious algorithm that chooses which websites get found and which don’t.
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No matter how big or small your business, these changes will affect you!

Whether you’re excited or dreading the coming of the silly season, most businesses will be winding up for the summer break. 
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For many Christchurch businesses, this involves a change in opening hours. Perhaps you’re taking more time off than the stat days? Maybe you have a summer special or message you want to promote to your customers. What’s the best way of doing this?

A recent survey from New Zealand telecommunications giant Spark found around half of Kiwi SME’s have no online presence. No website, no social media, no digital platform customers can use to find you. 

That’s a problem! How can you fix it?

Social media is word-of-mouth marketing for the 21st Century. If you market directly to customers, there’s no better way to reach and engage with your audience.

​Is your social media effective and delivering the results you want?

Is your business on social media? It’s a specific yet vague question at the same time. As the new 'word-of-mouth marketing' social media can be important for business growth but where do you get started? Most Christchurch business owners don’t have time to manage multiple pages!

The good news is; you don’t have to. By knowing your audience, you can target them effectively by choosing the social media platform they’re most likely to be on. Don’t waste your time trying to reach people where they aren’t, check out Inform PR’s guide to social media.